Zühal Öztürk

Creative Direction

Identity, artwork and visual concepts shaped around the character of each project.

Music

Slay Project

An independent music project where I work across visual identity, artwork, illustration and social content.

Slay Project logo in four colourways beside the brand colour palette

Brand Identity

Slay Project type specimen showing Aa and the phrase Rise the volume in four weights

Typography

Social graphic reading Follow our vibrant community of music and art lovers

Social Concept

Single cover artwork for Rüzgar Biraz Üşütür Bizi

Single Cover · Rüzgar Biraz Üşütür Bizi

Artwork

Social Media Design

Illustration + Motion

Single cover artwork for Severim Ben Dalgıçları

Single Cover · Severim Ben Dalgıçları

Artwork

Single cover artwork for Bebişko

Single Cover · Bebişko

Artwork

Slay Project artwork of an octopus surrounded by fruit, ice cream and diamonds on a blue ground

Octopus Illustration

Artwork

Dog Collar Brand

Redzill Branding

Branding work for a dog collar brand, focused on logo, colour, typography and practical applications.

Redzill logo lockup set on white and on black beside the repeating mark

Horizontal Logo Usage

Redzill wordmark set on white and on black

Vertical Logo Usage

Redzill dog collar photographed on sand

Product Application

Redzill logo spacing guidance with the logotype set to the left

Brand Application

Redzill logo spacing guidance with the logotype set below the mark

Brand Application

Redzill collar and its stamped metal label on a cutting mat

Product Application

Supermarket

Ayasofya Market

A retail identity concept exploring logo, pattern, tote applications and a website direction.

Ayasofya Super Market logo on a field of blue and yellow tile pattern

Pattern

Two Ayasofya tote bags, one natural and one yellow, carried over a shoulder

Tote Application

Ayasofya website concept with a grocery hero banner and a Grocery Sections grid

Website Concept